Sara and Mike started Liaison in 2003, after recognising the opportunity for outsourcing their skills to organisations that needed an events, organisation, or sales team on an ad-hoc basis. This proved to be a successful light-bulb moment and has seen Liaison grow into a strong and established go-to resource.


Sara Mikunda

A highly respected marketing and communications professional with over 30 years experience in the exhibition and events sector.  Gathering experience via the Duke of Edinburgh’s Award Scheme, the Royal Institute of British Architects, Cargo Systems, IIR Exhibitions and Emap. Sara is regularly called upon for her marketing expertise to help improve exhibitor experiences and raise visitor attendance.

With over 30 years of experience in publishing and events sales Mike has an unrivalled knowledge of the b2b, b2c and consumer markets.

Working in a wide range of disciplines spanning Reed Publishing, the Royal Institute of British Architects, International Thomson, Crimson Publishing and Wilmington Publishing. 

He has been involved in a wide range of projects from new launches through to turnaround strategies on publications, conferences and events.  

Mike is also the Event Director of the successful MBE series. In 2014 under Mikes guidance the show outgrew its London location and moved to The Barbican.  And with the support of the industry a regional event was launched in Leeds in 2015, which has seen sales steadily increasing.


Mike Mikunda

Phillipa Chisnell

Phillipa had a long career with The Duke of Edinburgh Award Scheme arranging the gold award presentations. A highlight was organising the 35th anniversary of the Award Scheme with a garden party at Buckingham Palace for 2,000 people.

Before joining Liaison, Phillipa was Director at Geo Communication Arts who are live event specialists, designing, building and installing sets and staging for conference and exhibitions. So, she brings with her valuable experience from having seen events from both sides.

Phillipa has a strong background in finance and now keeps her fingers firmly on the Liaison purse strings!

The newest member of the team, Jayne, joined Liaison in 2017. She brings a broad range of experiences in conferences and exhibition management in architecture and construction.

Whilst taking time out with her children, Jayne started her own successful business, providing mobile ceramic painting classes. She became a familiar figure in her local community for keeping children and adults alike busy and creative.

Most recently Jayne spent over 8 years at The Lightbox, a gallery and museum in Woking, where she held senior commercial and customer facing jobs, including Visitor Services Manager and Commercial Director.

Since joining Liaison Jayne has supported clients from internet retailing, fabricators and installers through to the logistics and freight industry.

Jayne Pritchard

Although we are a small team, we work with numerous freelance and sales professionals, who we can call upon for extra support.  We also have a wide range of amazing contacts within the industry who help us deliver those big budget events.  This is what makes us unique and cost effective, as we can manage all the relationships, so you don’t have to.

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